What should an architectural firm about?

 While these should definitely be included, to create a blog with a robust reputation, reach and readership, you would like tons more variety.

To form an on-going relationship with potential clients, you would like blog posts that’ll reveal not only your expertise but also your personality and like ability.

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With this in mind, I’ve collected together 21 of my favorite blog post styles ideal for architectural firm websites. You’ll also find some real examples, plus a number of my ideas, within many of the numbered suggestions.

Let’s begin.

1. Exploring previous projects

On the various architectural websites I visit, I see many extraordinary portfolio photographs but little written context to travel with them. Turn a number of your previous projects into a blog post. Tell readers about what the client wanted, how you developed the ideas, how you made the designs, and eventually , how it all came into being.

Share relevant photographs and drawings. Highlight any problems faced and the way you overcame the problems .

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Make a story out of it. Interview fellow architects who also worked on the project. you'll even explain any significant local events which had an impression on the event of the building(s).

The Sheppard Robson architecture practice provides some great examples on their 75 stories site.

2. Day within the lifetime of your practice

Potential clients are going to be impressed together with your portfolio. However, they also want to understand more about the architects behind the stunning building designs they see. It’s a key task of yours to attach with them on a private level.

A series of blog posts which open the doors into your architectural offices and studios is a method to try to this. Tell your readers about what happens on a typical day among your architects. What do the desks you're employed on look like? Where are meetings usually held? What’s the quality daily schedule?

All this breaks down barriers between client and architect, and provides your practice a well-known and friendly appeal. Architect provides an example of what this might appear as if in his blog post the simplest Things about my Future New Office.

 3. Customer reviews of your buildings

Have you recently had a client eloquently enthuse about what an excellent job you probably did designing their new home or office block? If so, see if they're going to comply with an interview and a walkthrough of the new building. Ask some questions and allow them to provide the body of the blog post in their own words.

This provides another opportunity to share photos or videos of your work. What’s more, it'll give context and a client-orientated story to the finished project, which images alone cannot do.

Think of the reviews you would possibly have already on your website. Now imagine them during a conversational tone, along side related images, and you’ll get an honest idea of how great a blog post of this sort are going to be to read.

4. About your practice architects

People connect most with a brand once they get to understand the people behind the scenes. Don’t hide your architects behind small formal bios. Bring them onto the stage by giving them blog post exposure. Shine a light-weight on their individual talents, personalities, and experiences.